fashion

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ZSIGMOND is a sustainable menswear brand from Hungary with a palpable connection to heritage, soil and traditional garment-making, which reflects also in the brand's sustainability efforts. The collections feature remade pieces that are recycled, reversible, sometimes crafted of century old collected folklore textiles or dyed with plant and fruit pigments. ZSIGMOND's founder Dora kindly let us into her world via an in-depth interview.
The political edge of Sample’s recent fashion collection points at the industry’s ossified binary structures and practices. Last year’s release saw a turning point in the designers’ approach, turning this time to a radical representation of what sports clothes can mean in the anthropocene, and today’s article goes in-depth to their motivations.
Austrian fashion designer Maximilian Rittler is not one to shy away from boldness. From the candid editorials, we get a whiff of the backstage of the golden era of glam rock, hairspray, glitter, velur, and all. In the interview, he talks the magic of creation, the power of music, and Antwerp's bustling culture scene.
The early morning summer sun filtering through the leaves, flickering under the eyelids and warmly kissing your skin; vast fields of cereal rippling in the caressing breeze. The work of fashion designer Emma Bruschi reflects the romanticized notion of places where humankind still tries to utilize, understand and revere natural resources without outwardly exploiting them.
Linus Stueben, a London-based German fashion designer whose work has been referred to as “disgustingly cute”, utilizes storytelling as the cornerstone of his playful, tongue-in-cheek wearable creations, each piece an anecdote, a tale. Are we all secretly governed by dogs?
If the recent years have seen comfort clothing proliferate into street fashion, Venla Elonsalo’s work shows us what the trend should have been all along: "The collection researches emotional comfort of plush toys by combining them into garments. The aim was to design clothes that give comfort in the same way as a favorite garment or a plush toy.” Let’s get cozy!
With collaborations ranging from the Disney musical Frozen to super-dimensional beings, Xixi Tong’s conscious experiments with materials form not only futuristic textures, but also a poignant social message. Read her commentary on her recent projects along with an outline for self-conception in increasingly authoritarian times.
Augmented reality has taken the pandemic world by storm. Sarah Mayer is one of the designers spearheading the trend, bringing traditional costume design into the digital realm. In this exclusive interview, the Creative Director for Popul-AR not only divulges her tools and inspirations, but also her perspective on the future of mankind and technology.
For Mia Jadrna, the founder of the Czech MiJA fashion brand, no scrap fabric is too small to use for her playful, recycled, and colour-blocked streetwear collections. We bring you an exclusive interview with the author.
Enter Heim Group, the fashion and visual designer brand, and their recent collection concept oscillating between the sacred and blasphemous. “...Angels chirping, they whispered that a person is able to rise to the level of god only when the devil overcomes them.” Strap up and step in, for the divine may yet be the future.
SWARM MAG and selected Portuguese visual artists came together to create the latest edition of the Lobster Scarf Collection, this time on the topic of Future Forecasting. Delve into the collaborative project’s motivations, perspectives and inspirations along with interviews with the involved artists. Stay warm and keep the future fun!
“It's almost 2022 and I think many things don't matter anymore.” Keiga’s design work is all about balance: between digital and old-school tailoring, or creative work and manual labor. In this SWARM MAG interview, the Chinese, London-based designer talks about Surplus Value Center, his recent project offering social commentary on the conditions of Chinese factory workers.
Is circular fashion still a hard-to-attain niche or are designers slowly inching towards it as a viable modus operandi? German Bea Brücker has spent several years incorporating bio-design and sustainability into her collections while challenging the exploitative nature of the fashion industry. Enjoy a short interview below.
Digital artist Olia Svetlanova mostly deals with body- and face-hugging accessories and suits that seem to inseparably stick to or maybe even grow on their wearer. They range in appearance from shapes of stringy, sharp, smelted metals to oozing, organic and jelly-like forms with a seeming life of their own. Enjoy a mini interview with the artist below.
Indonesian fashion designer living in Switzerland going by the alias Yohanes Yohanes unapologetically unleashes eruptions of colours on our unsuspecting world, the latest occasion being his KAWAH IJEN # 21 collection. The eco-conscious pieces inspired by volcanic processes carry a striking handicraft texture.
What if there was a b-day celebration you couldn't leave… nor did you care to? We are immensely proud to present our freshest editorial to date in collaboration with Czech talents Shotby.us and Creative Embassy. The Endless Visit follows several partygoers caught in a web of flashy, vivid, slow-moving timelessness set in an opulent garden. How many days has it been? Does anyone know? Does anyone care?
And human beings fashioned gods in their own image. Welcome to the newest editorial of House SWARM. Enter with ease, unsaddled by judgement and prejudice, and you too will be touched by the golden divine light – emanating from within.
The newest collection by the international brand Sample-cm, The GrandBassin 2021 Club, embraces and destigmatizes female anger and bodily assertivity in traditionally male-dominated sports. With their 'full-contact' concept, they fly under the colours of confidence, sustainability, rebellion, expression and intersectional feminism.
Ann-Maj Risgaard, a fashion design student at the Swedish School of Textiles, creates debatably wearable objects that pose cumbersome burdens for their wearers. Their importance lies not in the aesthetic but in the somatic, bodily experience they cause.
A Polish native relocated to London, a multidisciplinary artist leaning predominantly towards fashion design, Joanna Prażmo kindly gave us a piece of her mind in an exclusive interview. Her works carry a transparent, oozing, organic feel – like a freshly vacant butterfly pupa.